10:30am - IHG + TMJ = ROI: A Case Study of InterContinental Hotels Group and TweetMyJobs
Join us for this unique case study presentation on InterContinental Hotels Group (IHG), the global hotel company whose goal is to create Great Hotels Guests Love.™ IHG has more guest rooms than any other hotel company in the world—that’s rooms in more than 4,500 hotels across nearly 100 countries. Over the last few years, IHG has been strategically building a social media presence to attract and engage with talent worldwide, and has utilized TweetMyJobs to do much of the heavy lifting of distribution, targeting, and branding for their social recruiting needs. In this session, Francene Taylor, Director of Resourcing for the Americas, and Gary Zukowski, Founder of TweetMyJobs, will share IHG’s expanding footprint in social recruiting and how this effort is driving revenue to their organization.
Join us for this unique case study presentation on InterContinental Hotels Group (IHG), the global hotel company whose goal is to create Great Hotels Guests Love.™ IHG has more guest rooms than any other hotel company in the world—that’s rooms in more than 4,500 hotels across nearly 100 countries. Over the last few years, IHG has been strategically building a social media presence to attract and engage with talent worldwide, and has utilized TweetMyJobs to do much of the heavy lifting of distribution, targeting, and branding for their social recruiting needs. In this session, Francene Taylor, Director of Resourcing for the Americas, and Gary Zukowski, Founder of TweetMyJobs, will share IHG’s expanding footprint in social recruiting and how this effort is driving revenue to their organization.
Session Presented By:
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Director, Resourcing
Americas IHG
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TweetMyJobs
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