Allison Kruse's Session:
11:15 am–12:00 pm - Mapping your Content to the Candidate Journey
Allison Kruse is the Director of Content and Social Media at Kforce. She is responsible for developing, executing and evolving Kforce’s content, social media, corporate branding and employer branding strategies. She loves creating, curating and distributing content that gets people to know, like and trust Kforce. She also manages Kforce’s employee advocacy program, as well as creates and guides the overarching social media strategic framework for the firm.
Her background includes sourcing, recruiting, marketing, digital strategy, and social media, and has made an impact in corporate, consulting, RPO and staffing environments. She lives in Lake Bluff, Illinois, with her husband Rich and their dog Pacer.