#SRSC & EBrandCon

6 Missteps to Avoid While Launching an Employee Advocacy Program

June 26, 2019 by Nisha Raghavan, Talent Attraction and Employer Branding Specialist, American Heart Association

Employee Advocacy has been a core strategy to amplify employer brand awareness internally among employees and externally to the job seekers. Employers know that it is crucial to managing the employer brand reputation to attract the right talent and current employees are at the heart of this effort! Your employees are your number one ambassadors and…

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7 Tips to Attract the Right Talent to Your Organization

June 05, 2019 by Nisha Raghavan, Talent Attraction and Employer Branding Specialist, American Heart Association

There are more job seekers than the number of jobs we have open in the job market. While many employers think it’s easy to get more applicants in a candidate-driven market like this one, the successful employers figured out that it is not about the number of applicants anymore, but it is all about the quality of applicants who can be a right fit for…

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Use Candidate Personas to Hire the Right Talent

May 17, 2019 by Nisha Raghavan, Talent Attraction and Employer Branding Specialist, American Heart Association

Competition is fierce out there when it comes to attracting the right talent to your organization. Companies with a strong employer brand see 50% more qualified applicants and 1-2x faster time to hire. As you project your employer brand messaging as an overarching concept of what it is like to work at your organization how would you as a recruiter then…

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Candidate Experience System Design Template: Part II

April 29, 2019 by Lindsey Sanford, Global Employer Brand Manager, Palo Alto Networks

The candidate experience documentation process, designing a system, and identifying areas of opportunity is a lot to take on. It’s a difficult cross-functional team opportunity – and we all know how easily cross-function can come to different types of organizations. And at this point in the blog series, you may be thinking to yourself – this is complicated.…

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The Documentation Template: Systems Design and the Candidate Experience

April 10, 2019 by Lindsey Sanford, Global Employer Brand Manager, Palo Alto Networks

If you’re like any company ever, you have opportunities for improvement in your candidate experience. As markets change, processes improve, resources shift, and technology evolves, there will always be opportunity for change. Heck, if you’re reading this blog, you’re actively seeking improvement. I say all this to preface our continuation of the candidate…

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