Enabling Your Employee Voice
November 20, 2018 by Lindsey Sanford, Global Employer Brand Manager, Palo Alto Networks
Employees are the backbone of your employer brand. As a practitioner, recruiter, or frankly, anyone who touches any aspects of recruitment, you probably know this. Your employees embody the brand, embrace or reject the brand, and communicate the brand through their actions within and outside of the organization. All of this (hopefully) stems from the…
Employee Reviews: Great! A Positive Review! Now What?
November 13, 2018 by Lindsey Sanford, Global Employer Brand Manager, Palo Alto Networks
Each year we see new websites emerge with a constant reminder that our employer brands are not solely our own, and are in the hands of our employees. But we’ve covered the obvious aspects of review sites like Glassdoor, Indeed, FairyGodBoss, and InHerSight – in digging into what most likely causes the most anxiety for your HR (and broader organization):…
How to Retain Your Internal Talent and Keep Them From Quitting
November 07, 2018 by Nisha Raghavan, Talent Attraction and Employer Branding Specialist, American Heart Association
As per Gallup’s State of American Workforce report, 51% of employees are actively looking for a new job and that is a pretty disturbing statement! What could be the reason for it? Is your organization prepared for it? Check out the detail report here. But how would you keep those employees from leaving?
For the most part, employees quit their managers!…
12 Ways To Optimize Your Careers Site And Boost Your Employer Brand
October 01, 2018 by Nisha Raghavan, Talent Attraction and Employer Branding Specialist, American Heart Association
When was the last time you audited/updated your careers site? Does it have relevant and interesting content to attract and generate interest in the job seeker to apply for jobs within your company? Is it easy for them to submit their job application on the go or does it take hours long?
If you haven’t thought of any of the above questions lately and…
Why Your Employer Brand Needs to Be Magnetic
April 11, 2018 by Shannon Smedstad, Principal Employer Brand Strategist, exaqueo
What makes a magnet attract? It’s magnetism, defined as “a physical phenomenon produced by the motion of electric charge, resulting in attractive and repulsive forces between objects.” Take any magnet and a paperclip from your desk, and it will stick. What makes magnets equally interesting is not everything sticks -- consider aluminum, brass, copper,…