#SRSC & EBrandCon

8 Employer Brand & Recruitment Marketing Predictions for 2015

December 18, 2014 by Crystal Miller

There are 2 weeks left until 2014 comes to a close and 2015 is among us. The new year will see an even greater focus on 3 major themes: storytelling, targeted marketing and candidate experience, and metrics/measurement. Here are 8 key trends those in employer brand and talent attraction need to know to hit the ground running:   1. Engagement's Gonna…

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The 2 Big Strategies Your Talent Pools Need in 2015

December 10, 2014 by Crystal Miller

The business of recruitment equates to a 400 BILLION dollar industry. In hiring solutions alone, 2013 revenues were up 136% over the previous year and companies reported an average spend of $3300/hire, up 6% over the previous year according to Bersin data. It's safe to say that organizations pour a lot of time and resources into talent attraction and…

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Social Recruiting Strategies Conference Pre-Approved for 18 HRCI Recertification Credits

December 10, 2014 by Kara Mignanelli

The Social Recruiting Strategies Conference. (SRSC), January 27-29, 2015, was recently pre-approved by the HR Certification Institute for 18 credit hours. Attendees registered for pre-conference workshops and the general conference are eligible to earn up to 18 recertification credits through the HRCI. SRSC San Francisco gathers the best and brightest…

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The Top 3 Trends Defining Recruiting in 2015

November 27, 2014 by Crystal Miller

As the holiday season begins and the end of 2014 draws near, many recruiting organizations are fast and furiously planning to ensure their hiring programs are prepared for 2015. Everything from budgets, headcount, technology, to methods for attracting talent are in play... and there's a lot to consider! To help cut through the noise, LinkedIn just released…

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Fade Into You: Maintaining Individual Voices in Employer Branding & Recruitment Marketing

November 18, 2014 by Crystal Miller

  Frequently we make the analogy that recruiting is akin to dating, professionally speaking. Of course these days, it’s probably more like online dating; but that's beside the point for the moment. Whatever medium we use to meet, we do - we make a connection, we court, we "propose" (in this case, employment) and the "honeymoon period begins." Think…

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