Employer Branding Essentials for Success
October 16, 2019 by Nisha Raghavan, Talent Attraction and Employer Branding Specialist, American Heart Association
Building a powerful employer brand is imperative for an employer to attract the best talent to their organization, become an employer of choice and retain their employees. These 2019 Top Companies are competitive when it comes to building their employer brands that resonate emotionally with their candidates and inspire and engage their employees. While…
3 Tips for Your First 30 Days as an Employer Brand Professional
August 20, 2019 by Lindsey Sanford, Global Employer Brand Manager, Palo Alto Networks
When I was 16, I started my first professional career in political campaigns - of course, it was unpaid, and balanced between my..less professional “careers” of McDonalds and The Limited Too. It started an 8 year stint of political campaigns - ranging from local, to state, to federal campaigns and various degrees of participation. I helped with communications,…
Humanizing the Candidate Experience: SRSC 2019 in Review
August 14, 2019 by Bernadette Launi, Employer Branding Content Creator, Stories Incorporated
Originally appeared on the Stories Inc. blog
Last week over 150 recruitment marketing and talent acquisition professionals took Philadelphia by storm with the goal of honing and expanding their social recruiting strategies.
When emcee and Diversity & Inclusion guru Torin Ellis took the stage, he didn’t talk long. He had just one message to give attendees…
A Moment that Mattered
August 06, 2019 by Lauryn Sargent, Partner & Co-Founder, Stories Incorporated
I have a Big Birthday this September. So, I wanted to do something that would shake up my life a little in celebration. I signed up for a marathon and convinced one of my best friends to run it with me.
Except, I’m not a runner. And, even though I *wanted* to do it, I kept dressing in my workout clothes every morning to run to work, but would sit around…
6 Missteps to Avoid While Launching an Employee Advocacy Program
June 26, 2019 by Nisha Raghavan, Talent Attraction and Employer Branding Specialist, American Heart Association
Employee Advocacy has been a core strategy to amplify employer brand awareness internally among employees and externally to the job seekers. Employers know that it is crucial to managing the employer brand reputation to attract the right talent and current employees are at the heart of this effort!
Your employees are your number one ambassadors and…