#SRSC & EBrandCon

Flip the Switch on Your Job Descriptions

September 14, 2018 by Lindsey Sanford, Global Employer Brand Manager, Palo Alto Networks

Job descriptions. I can’t help but shudder a bit when I hear that phrase: “Job descriptions”. I shudder because every time I imagine the state of job descriptions, I imagine a long laundry list of qualifications and requirements, and a short, general, vague, and bland company culture description statement.  I specifically shudder because, along with…

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Repurposing Your Stories for Endless Content Possibilities

September 12, 2018 by Kat Cavano, Content Marketer, Stories Inc.

I’m Kat Cavano, a content marketer at Stories Inc., a company that creates recruitment marketing content. The meta-ness of it all is not lost on me… but inception aside, I fully understand the challenge of creating compelling content for your company – whether it be for employer branding, traditional brand awareness, or both (in my case). If there’s…

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SRSC Sneak Peek

July 19, 2018 by Will Staney, Founder and Principal Consultant, Proactive Talent

In a few weeks I will be speaking at one of my favorite events, the Social Recruiting Strategies Conference (#SRSC), from August 8th-10th, here in Austin. I’ll be leading a session on utilizing video and participating as a panelist on the Association of Talent Acquisition Professionals (ATAP) panel, titled “How I Made it in Talent Acquisition (thanks…

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Diversity Recruitment: Conversation to Commitment

July 17, 2018 by Torin Ellis, Diversity Strategist | Published Author | SiriusXM Contributor

In August of 2017 West Point added a new barracks that didn’t take on a likely name such as Stonewall Jackson or Dwight D. Eisenhower.  This ribbon cutting ceremony honored an overlooked trailblazer, Gen. Benjamin O. Davis Jr.  General Davis was a cadet back in 1932 at the United States Military Academy and no one wanted to be his roommate, his friend,…

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Social Recruiting - Unsolicited Advice from a Passive Candidate

July 12, 2018 by Shelley Trout, Manager at Recruiting Brief

Hands up if you have a love/ hate relationship with your social media. Okay - I’ll be the first to raise my hand and admit it: I do! I love my social media because it lets me feel connected to my friends no matter where I am. At the same time, it’s always seemed a bit weird that there should be pages on the Internet for public consumption that are…

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