Other Events: TA Week   |    EBrandCon   |    Talent Sourcing   |    SRSC Chicago   |    Talk to a live representative: 888-409-4418
Wednesday, January 29 - 4:15 pm–4:45 pm

From Employer Branding to Hollywood, How Authenticity Impacts the Audience

Combining his nearly 20 years of experience in recruitment marketing and HR tech with his 20-year television and motion picture acting career, CareerArc's Johnathan Gorman will share real-world data and best practices to help you infuse your talent acquisition strategies with authenticity to improve your recruiting outcomes. 

Attendees will learn:

  • how employer brand impacts job seeker behavior
  • the importance of playing a role with authenticity, including examples of real-world failures resulting from inauthenticity
  • best practices for using social media to disseminate authentic messages and reach the right target audience

 

Johnathan Gorman CareerArc

Johnathan Gorman
Director
CareerArc
Copyright © 2020 by Global Strategic Management Institute | Terms and Conditions | Privacy Policy