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Wednesday, January 29 - 4:15 pm–4:45 pm

The Art & Science of Recruitment Marketing

In this session we will discuss how several recruitment marketing initiatives work together to ‘influence’ an applicant. Learn how you can draw from the latest consumer marketing tactics – think (career) website optimization, out-of-the-box social advertising, geofencing, content ideas, talent communities and more – to move candidates (both passive and active) down the application funnel – from awareness to alumni!

It’ll be a tips-packed session with the goal of giving you actionable ideas that you can implement as soon as you’re back home/at the office. And yes! There will be prizes!

 

Julie Calli Recruitics

Julie Calli
Chief Strategy Officer
Recruitics
Adriana Kevill

Adriana Kevill
Marketing and Digital Strategiest
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