The Ultimate Formula for a Perfect Social Recruiting Content Strategy

July 13, 2017 by Audrey Agot - Content Manager at KRT Marketing

Ask anyone, and they’ll tell you that content is important (king, even), especially when it comes to social recruiting. But what exactly is content, and more importantly, what makes for good content? How can you use content to reach and engage with passive candidates? These questions are often left unanswered, but here’s what I think makes up the perfect…

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Building your EVP from the inside out: The time has come

May 12, 2017 by Nicole Dorskind, Managing Director - ThirtyThree

Next week, the top minds in the talent space will meet in Chicago to share their methods and motivations behind employer branding. In preparation for the conference, we want to put forward a consideration for the future: The next goal of our industry is to build and execute great EVPs from the inside out. It’s something few practitioners have nailed,…

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3 BIGGEST MISTAKES YOU’RE MAKING ON EMPLOYER BRAND REVIEW SITES

April 10, 2017 by Susan LaMotte, CEO, exaqueo - the premier employer brand experience firm

Opinions matter. We seek advice on the best doctors, cars, restaurants and books. If it's sold anywhere, we want opinions from our networks and even strangers. It's no surprise that workplace reviews have caught on just as fast. One survey by HR software advisory firm Software Advice found that half of all job seekers consult reviews on one popular…

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HOW CRITICAL MOMENTS IN THE CANDIDATE EXPERIENCE CAN SHAPE YOUR EMPLOYER BRAND

March 01, 2017 by Kathleen O’Brien, Principal Employer Brand Strategist, exaqueo

Recruiting has fundamentally changed with the rise of the social web and technology. Candidates expect to easily access information about your company through a variety of resources, as well as more personalized communication, interaction and transparency. Candidates scrutinize your company in new ways and make more informed decisions than ever before. This…

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What Women Want...From Their Job

February 23, 2017 by Romy Newman President & Co-Founder, Fairygodboss

In 2016, Fairygodboss asked 100 college-educated women what factors were most important to them in a job. Compensation ranked #1 on the list...which was as expected. But from there, the answers were more surprising.  Listed here in order are the top 9 factors for women when they were asked, “how important were these factors to you in selecting your…

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