#SRSC & EBrandCon
5 Lessons Learned While Partnering with Employer Brand Agencies
March 05, 2019 by The exaqueo teamGoing it alone can be valuable when you’re short on resources, and long for talent. But for many organizations, working with an external partner can provide in-depth, rigorous experience when you don’t have it in-house. Depending upon an organization’s goals, there is a whole list of reasons why you might take this step. Whatever your reasons, working…
Read MoreInterview with Charlotte Marshall from Magellan Health
March 14, 2018 by Kara MignanelliEBrandCon Topic Preview: Wondering who will be at EBrandCon San Diego this May? We caught up with Charlotte Marshall, Vice President, Digital/Social Media and Employer Brand at Magellan Health in San Francisco recently to find out what she has to say about the approach she took to build and launch her company's employer brand. Check out this interview…
Read MoreEMPLOYER BRANDING FOR THE DIRTY, THE UGLY AND THE DOWNRIGHT BORING
March 08, 2018 by Maren Hogan, Chief Marketing Brain, Red Branch MediaThe following blog content was originally published on The Red Branch Media blog. So many times, we find ourselves listening to how one giant company with an abundance of ping pong tables and fat jack stock options found itself on the receiving end of tons of lovely Glassdoor reviews and adoring candidates. I am happy for those companies of course…
Read MoreHOW CRITICAL MOMENTS IN THE CANDIDATE EXPERIENCE CAN SHAPE YOUR EMPLOYER BRAND
March 01, 2017 by Kathleen O’Brien, Principal Employer Brand Strategist, exaqueoRecruiting has fundamentally changed with the rise of the social web and technology. Candidates expect to easily access information about your company through a variety of resources, as well as more personalized communication, interaction and transparency. Candidates scrutinize your company in new ways and make more informed decisions than ever before. This…
Read MoreJumping into #EBChat: More on Metrics!
March 15, 2015 by Crystal MillerLast week, we took a look at truths to help you get off the Employer Branding Metrics Merry-Go-Round. But when it comes to metrics, what matters and what doesn't? This is the question that those involved with The Employer Brand Chat and the Talent Brand Alliance wanted to discuss in this month's #EBChat on Twitter. Without further ado, here's the questions…
Read More